Marketing / Plan a visual

Image brief prompt

Translate a visual goal into a precise image prompt with composition and exclusions.

The prompt

Context
Asset: [what you need]. Placement and aspect ratio: [where it appears]. Brand palette: [colors].

Audience
[viewers and context]

Goal
Communicate [one message] through a clear image.

Constraints
Use this subject: [subject]. Specify composition, lighting, palette, and empty space needed for separate text. Exclude [unwanted elements]. Do not invent brand logos or depict fabricated product results.

Output
One image-generation prompt, a short negative/exclusion list where supported, and a checklist for inspecting the result.

Copy the prompt, then open your preferred tool and paste it. These links do not send your prompt or run a model.

How to use

  1. Replace every bracketed field with relevant, non-sensitive context.
  2. Paste your own source material and specify the audience.
  3. Copy the prompt into your preferred assistant and review its response.
  4. Add text in a design editor after checking the generated composition.

Example input

Asset: banner for a writing workshop. Subject: notebook and pencil. Palette: navy and white. Need empty space on left. No text in image.

Example output

Illustrative example written for this guide—not a recorded model result.

A clean editorial still life of an open blank notebook and pencil on the right side of a white desk, soft window light, restrained navy accents, generous empty space on the left, landscape composition. No lettering, logos, or extra objects.

Tips

Add text in a design editor after checking the generated composition. Ask for one targeted revision at a time and keep track of which instruction improved the draft.

Common mistakes

Packing five competing focal points into one small banner. Missing source material cannot be repaired by confident wording.